Wonlik Toad AB Project

Background

During my summer break I got into contact with entrepreneur via LinkedIn. He was working on a new app idea together with his business partner and was looking for UX-designers and developers to help create a proof of concept so they offered me and another UX-designer the position.

ROLE

UI/ UX designer

TEAM

Angela Kirwa

Isak Arbman

DURATION

September - December

2024

Overview

Starting off me and Isal got familiar with each others skills and preferences when it came to UX-design. Inspecting the initial design doc that Tony and Adelric provided we summarized it into a rough "to do list" for all the features that needed to be designed.

Design Process

In order to understand how the application would work we created several flow charts to depict how different types of users would navigate the application, including choices, processes and transactions. It also helped us see where users would interact with each other and how payments would be transferred between different parties.

Personas

The application was going to be catered to a wide range of users. People looking for social interaction as well as private business owners. The personas we created were meant to be diverse in terms of gender, cultural background, age and intent with using the app..

Customer Journey Map

The application was going to be catered to a wide range of users. People looking for social interaction as well as private business owners. The personas we created were meant to be diverse in terms of gender, cultural background, age and intent with using the app..